WHO WE ARE
FORMULATION PHILOSOPHY
BREAKTHROUGH FORMULAS
We make Breakthrough Formulas — research driven products to help you look, feel and perform better.
Each one is developed in our BIOLab by an experienced team of world-class formulators. Our scientific partners include leading enzyme researchers, plant extractors, a top Chinese herbal expert and the team at our International Burch University probiotics lab in Sarajevo.
We built this company to do things differently. To ask better questions, study the body more deeply and turn breakthrough science into solutions you can feel in your daily life.
“There’s nothing more expensive than a product that doesn’t work.”
Matt Gallant CEO
BREAKTHROUGH FORMULAS
We make Breakthrough Formulas — research driven products to help you look, feel and perform better.
Each one is developed in our BIOLab by an experienced team of world-class formulators. Our scientific partners include leading enzyme researchers, plant extractors, a top Chinese herbal expert and the team at our International Burch University probiotics lab in Sarajevo.
We built this company to do things differently. To ask better questions, study the body more deeply and turn breakthrough science into solutions you can feel in your daily life.
“There’s nothing more expensive than a product that doesn’t work.”
Matt Gallant CEO
BRAND PILLARS
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Our rule is simple. Every product we make has to be the best it can be. In our BIOLab, PhD scientists study the research, source exceptional ingredients and can spend years refining each formula until it meets our standards.
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We started this brand because someone we loved needed it. That’s still the standard we build to, for our customers, our team and everyone whose health depends on us getting this right.
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When your body works better, life feels better. Deeper sleep. Steadier energy. Clearer thinking. We build products for results that don’t live in your tracking app. You feel them in how you show up for yourself and the people you love, every day.
OUR FIVE CORE PRINCIPLES
1. WHOLE-BODY APPROACH
Your body is a system. Sleep, digestion, stress, hormones, cellular function are all connected. Each formula is built to support your biology rather than focus on a single aspect of wellness.
Take sleep. Our sleep formulas are designed to work across multiple pathways to help calm your nervous system, support natural GABA production and promote deeper sleep cycles. You don’t just fall asleep faster. You sleep better, all night long.
2. ENGINEERED FOR SYNERGY
Once each ingredient is paired with its cofactors, we test how the whole formula works together. Some combinations don’t just add up. They’re selected to work together in ways that may enhance how each ingredient performs within the formula.
Synergy doesn’t stop inside a single formula. Because your body works as a system, our formulas are built to work together. Each one contributes something the others can’t.
Magnesium Breakthrough delivers magnesium to support hundreds of enzymatic reactions throughout the body.
3. INGREDIENTS WITHOUT COMPROMISE
Like the best kitchens, everything starts with the quality of the ingredients. We source globally for exceptional raw materials, then put each through a series of tests:
- Toxicity screening: Heavy metals, cytotoxicity and genotoxicity.
- Key molecule concentration: 80% of the ingredients we test fail this stage.
- Performance testing: We set up multiple lab experiments for each type of ingredient. Because something can be “clean and pure” and still not meet our performance standards.
4. DESIGNED FOR MAXIMUM ABSORPTION
Many ingredients can’t do their job alone. They need cofactors, the partner compounds that help your body convert, transport and absorb them.
Our BIOLab scientists design every formula for both bioaccessibility (how much an ingredient releases in the gut) and bioavailability (how much actually reaches the bloodstream), then pair each ingredient with the cofactors it needs to be fully used.
5. CONTINUOUS EVOLUTION
A Breakthrough Formula is never finished. Our BIOLab team keeps studying ingredients and formulas long after launch. As the science advances, we refine, upgrade and sometimes completely rebuild them.
Evolution is in our DNA. That’s why we continually refine our formulas to meet our own high standards for quality, potency and performance.